HOTEL MARKETING AND SALES

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Today’s travelers have a long list of hotel choices and short attention spans. We know how to take your hotel from standard to standout, both online and offline, so you can deftly outmaneuver your comp set. Not only do we harness creativity and marketing technology to drive revenue, but also build traffic, generate quality leads and foster emotional connections with guests and group sales clients. Our thorough approach begins with a deep dive into your market, your hotel product, key customer segments, and your competition. From there, we capitalize on industry and guest intelligence to custom-create the right hotel marketing messages, for the right audience, at the right time – driving maximum revenue from direct bookings with every campaign.

It’s vital for hotels to build occupancy during periods of low transient demand period. Our year-round sales strategy includes assertively pursuing key accounts for both corporate and group business and building authentic relationships to ensure repeat business. Our pervasive and seasoned sales managers will chart a vision and precise plan to hit your room night goals, plus provide you with sales reporting to measure booking pace and production.

• Targeted promotion and advertising
• Digital marketing strategy and execution
  • Website design and development
  • Email marketing
  • Advertising: pay perclick/display/retargeting
  • Social media and content marketing
  • Reputation monitoring and management
  • Search engine marketing
  • Public relations partnerships
• Pre-opening marketing and sales
• Sales team management and audits
• Sales training
• Niche marketing
• Banquet and catering sales and promotion